From nothing to something and from idea to reality, it is a gradual progress, not an overnight success. So does commercial activities.
Before starting BTS project, Deli team did comprehensive and in-depth preliminary work. Based on discussion and planning, suitable and far-sighted strategies were put forward.
Different regions have different demands. Deli team conveyed strategies to clients and negotiated to reach a consensus. Tailored solutions were provided.
After project planning, action must be taken efficiently.
The concept of an activity finds its expression in icon-designing. Deli design team is well equipped with expertise and creativity. On the theme of BTS season, they brainstormed lots of creative ideas.
As a key part of this project, products were well designed and selected. And taking the products into considerations, POSM were also well-designed and produced to guarantee a satisfying planogram.
As the largest general stationery manufacturer in Asia, Deli has modern inventory management and high-efficient logistics system which ensure steady products supply in BTS season.
All preparations were done for the successful launch of promotion events and end-consumer activities. From details dealing to comprehensive planning, Deli team pays the same attention.
In order to show a consistent brand image to customers, local sales team spent a great deal of time decorating Deli’s promotion area and organizing products on shelves in retail store, wholesale store and hypermarket.